More than just measuring
Our strength is not only in collecting data, but in combining insights. Depending on the chosen level, we fulfill the role of implementer, consulting partner or strategic integrator.
Not every case requires the same research
Some decisions need to be made quickly, others require depth and advice. That's why we work with three clear levels. This way you can always choose an approach that fits your decision moment, ambition and budget. Are you unsure which Sensory level suits your question? We are happy to think along with you.
Sensory services for every decision phase
In some cases speed is decisive, sometimes interpretation, advice or an integrated approach is needed. That's why we offer three Sensory service levels, each tailored to a different type of decision. From standardized consumer measurements to strategic advice on complex issues. So you always choose an approach that suits your situation.
SenseCheck
Fast, reliable, standardized consumer research for everyday product and quality decisions.
SenseCheck is ideal when speed and consistency are essential. Within an established research framework, we collect data-driven consumer insights that are immediately applicable in practice. You receive clear data and standardized reporting, so results are easy to compare over time and across products.
SenseCheck focuses on delivering what is needed to make operational and efficient decisions, without custom design or intensive interpretation. This makes it a cost-effective solution for organizations with high testing frequency.
Suitable for:
Retail organizations, private label suppliers, manufacturers with high testing volumes and start-ups and scale-ups that want to move quickly.
We perform the research for you and provide immediately usable data and reporting, allowing you to make operational decisions quickly and efficiently.
SenseView
In-depth consumer research with active interpretation, interpretation and advice.
SenseView goes beyond data alone. In addition to reliable consumer information, our experts offer interpretation, insights and concrete recommendations that give direction to tactical and strategic choices. The research is customized, within a flexible framework that fits your issue.
SenseView translates consumer insights into clear follow-up steps. You not only get answers to what consumers think, but especially what this means for your brand, product or innovation.
Suitable for:
Brand suppliers, innovation-driven manufacturers and medium to large brands that want to make informed choices.
You not only want to know what the data says, but especially what to do with it. Normec Sensory acts as an advisory partner and turns insights into targeted recommendations and clear choices, fitting your tactical and strategic goals.
Want to know more about SenseView? Feel free to contact us.
SensePlore
Integrated approach to complex innovation and quality issues.
SensePlore combines sensory expertise, consumer research, data analysis and other Normec expertise into one cohesive research approach. This service was developed for issues where separate methodologies do not provide sufficient answers.
By connecting different perspectives, we deliver integrated strategic insights and a strong rationale for impactful decisions. SensePlore provides grip on complex trajectories where innovation, quality and market acceptance converge.
Suitable for:
Organizations with complex innovation or quality issues that want to strengthen strategic decision-making.
In complex innovation or quality issues, you don't want loose insights, but one clear direction. Normec Sensory connects data, disciplines and context into integrated insights that help you make impactful decisions faster and more confidently.