How does your product really perform? With our Full Product Scan you will discover not only whether your product meets the technical requirements, but also how the consumer experiences it. Unique to this approach is the combination of laboratory measurements and sensory consumer research. You see not only what deviates, but also whether it affects the appreciation. The Full Product Scan combines laboratory measurements with sensory consumer research. We analyze parameters such as weight, texture, color, composition and moisture content. At the same time we study how consumers evaluate the product in terms of taste, smell, mouth feel and appearance. This unique combination provides insights that go beyond standard specification checks.
The Full Product Scan combines laboratory measurements with sensory consumer research. We analyze parameters such as weight, texture, color, composition and moisture content. At the same time we study how consumers evaluate the product in terms of taste, smell, mouth feel and appearance. This unique combination delivers insights that go beyond standard specification checks.
The Full Product Scan can be used flexibly: as quality control, support in product development or as substantiation for positioning and marketing claims. Within 1 to 2 weeks we start the research and deliver result-oriented insights that can be directly applied in practice.
Our experts are happy to think with you and help you quickly on your way.
Allergen management and cross-contamination remain among the most sensitive topics in food safety and QA within the food industry. Not only because the impact on consumers can be significant, but also because the rationale behind Precautionary Allergen Labeling (PAL) is often more complex than it appears at first glance.
PFAS have been high on the European agenda for several years now. While attention used to be focused primarily on drinking water, soil contamination, and industrial emissions, the focus is increasingly shifting to packaging materials that come into contact with food.
Together with OneThird, Normec Foodcare is working on smarter and more reliable quality control within the fresh produce sector. By combining data, AI technology and hands-on quality expertise, organisations gain greater insight into the shelf life and quality of fresh products. This helps companies throughout the supply chain make faster, data-driven decisions, reduce food waste and improve product quality assurance.
How crunchy should muesli be? And how many nuts do consumers actually expect in a portion of breakfast cereal? We investigated four variants of crunchy muesli with nuts: two A brands and two private brands. We did this using the Full Product Scan, a combination of technical product analysis and consumer research. This provides insight into both composition and appreciation. The results? Clear and directly applicable.
